Welcome to Society Icon! We believe that people are iconic. Therefore, we have built Society Icon to enable everyone interested brands, marketing and social media to become micro influencers, to become icons!

In our app, people can sign up and get the chance to publish commercial advertisement and marketing on her or his Instagram on behalf of companies in exchange for compensation.

These user terms and conditions govern the use of Society Icon. We have tried to make them as clear and easy to understand as possible. Unfortunately, different legal requirements make this a difficult task. Therefore, if you have any questions or concerns, please feel free to contact us directly.

  1. Introduction

Society Icon is accessed by downloading the Society Icon user device application from iTunes App Store, if the user device has the iOS mobile operating system or any other online portal through which software programs are made available depending on the operating system at hand (the “App”). The App provides a digital service and marketing platform where users can access commercial advertisements and marketing material from Companies available to share and post on the users’ Instagram account. The App is owned and provided by Society icon AB, org. no 559101-0284, a company incorporated and registered under the laws of Sweden (“Society Icon”). 

These terms and conditions (the “Terms”) apply to all users who registers for a user account in the App (“Users”). Users who publish marketing content on their Instagram account are referred to as “Influencers”. Users who are uploading marketing content to be published on Instagram are referred to as “Companies”. 

By registering, the User accepts these Terms, which constitute binding terms for the contractual relationship between the User and Society Icon. The Terms may be amended from time to time after notice by Society Icon to the Users. Nonetheless, it is the User’s obligations to keep adjourned with of the Terms at all time. 

  1. use of the app

By registering and accepting these Terms, the User can access the App and the functions included therein. 

All Companies have entered into license agreements with Society Icon in order to be able to use the App and upload marketing content (referred to as “Adds” or an Add”) to be published on the Influencers’ Instagram accounts. After doing so, Influencers may apply to such Company to be given the right to publish the Add in exchange for monetary compensation from the Company. The Company then elects the Influencer or the Influencers that it wants to publish the Add in question. When the Influencer has published the Add and it has been published for a minimum of seven (7) days, it is entitled to the compensation from the Company in form of a fixed fee. The fee amount for each Add is set out in the App and is determined by the number of followers that the User in question has on its Instagram account. Payment of the fee is made by the end of each month the following month after an Add is posted. 

To read more about how Society Icon handle Users personal data, please read the Privacy Policy. 

The App and its services is a platform for Influencers and Companies to connect and interact. The App does not imply that Society Icon itself commits to performing any services or assignments as regards the Add provided in the App. Society Icon is not responsible for any Adds provided in the App as regards quality, content and availability. 

Influencers commit and reserve themselves solely to sharing and posting the Adds provided in the App through the App itself and not through any other person, company, contact, platform or third party.

  1. users

An Influencer must be over the age of 18. 

Society Icon takes no responsibility over the content in the App and the Adds. It is the Companies’ responsibility to comply with applicable legislation and/or marketing ethics. 

Influencers are entitled to terminate this agreement and leave the App at any time. Society Icon may, without prior notice, restrict, close or terminate a User’s account in the App belonging to a User who violates the Terms, or otherwise misuses or misrepresents the services in the App.

There are no obligations or minimum activity records which must be fulfilled by the User, when registering in the App.

Users are encouraged to report complaints and/or errors encountered in the App to Society Icon immediately. Complaints are made to support@societyicon.com.

Users may only register one Society Icon user account. User accounts may only be used by the User to whom the registration information relates. It is forbidden to use another User's account. 

After register a user account, Users can connect their Instagram profile to the App. By doing so, Society Icon can access the Users social media values and connect the User to a campaign.

The User consents to not distribute software such as viruses that may harm the App or other members and also not to copy or modify any content from the App. 

  1. accessability

The App is intended to be available for access around the clock. However, Society Icon reserves the right to shut down the App for a limited period of time during updates or maintenance. Society Icon is not responsible for any dysfunction of the App's availability that may occur due to internet connection, server dysfunction or other third-party services. 

The full-time accessibility mentioned above does not imply (i) that Society Icon has an obligation to ensure that there always are Adds available to share and post, (ii) a possibility to receive compensation at all time, or (iii) when maintaining the App.

  1. Contractual relationship

The App provided by Society Icon is a digital marketplace for influencer marketing in which Companies and Influencers can interact. Companies upload Adds, get in touch with Influencers, contract Influencers to publish the Adds, monitor the reach of published Adds and handle payment to the Influencers. Influencers can get in touch with Companies, apply for the right to publish Adds and receive payment for publishing of Adds. 

Each time an Influencer and a Company agrees on the Influencer publishing an Add on behalf of the Company in the App, the Company enters into an agreement with Society Icon who then enters into an agreement with the Influencer for publishing of the Add in accordance with what has been agreed in the App and an accordance with these Terms. Influencers and a Companies never enter into agreement with each other directly, Society Icon always acts as an intermediary.

Each agreement between Society Icon and an Influencer for publishing of an Add (as agreed between the Influencer and a Company in the App) constitutes an employment relationship between the Company and the Influencer in question. Such employment relationship is limited to publishing of the specific Add in question and ends after such has been published and the Influencer has received compensation. Neither Society Icon nor the Company is under any obligation to provide tasks, duties, assignments or any other possibility to receive compensation to the Influencer. 

  1. payments and tax

Payment for activities carried out through the App by a User is made by the PE payment solution. The amount to be granted is specified and set out in connection with every Add available for publishing. The compensation amount, which each Add entitles the User to, may be changed by Society Icon from time to time. 

Users are ultimately responsible for any tax consequences that may arise for a User as a result of the use of the App. However, Society Icon is responsible for withholding of preliminary tax and payment social security fees for each payment made to Influencers via the App. Payments to Influencers via the App also includes the applicable holiday allowance the Influencer is entitled to. Furthermore, Society Icon each year sends income tax statements (Sw. kontrolluppgifter) for contracted Influencers to the Swedish Tax Agency. The Company refers Users to the Swedish Tax Agency for further information of tax implications.

  1. liability

Society Icon is not liable for damage, and under no circumstances indirect damages, deemed to be caused by the use of the App (e.g. User’s loss of profits). Society Icon makes no warranties or representations, unless specified in these Terms. 

In order to make the App as service-oriented as possible, the App includes links to other websites on the Internet. These websites are owned and operated by other parties and Society Icon does not provide any warranties and is not responsible for the availability or content of such websites. A link from the App is not an indication of Society Icon supporting such third parties or their websites.

  1. intellectual property

The content of the App as well as the underlying software is protected under Swedish law. All intellectual property including but not limited to copyrights, which arise from or in the App is owned by Society Icon. 

Unless otherwise stated in these Terms, all information and material available in the App is property owned by Society Icon and unauthorized use and access constitutes a breach of these Terms. All rights not expressly granted under these Terms are reserved to the Company.

  1. Personal data

Society Icon cares about your privacy. All our handling of personal data is in accordance with GDPR. For further information, please view our full Privacy Policy.

  1. governing law and disputes

Society Icon strives to have satisfied Users, and therefore recommend Users to turn directly to Society Icon with any comments and/or complaints about the App and the services provided therein. If Influencers wants to make complaints, private individuals are referred to the National Board for Consumer Disputes (ARN), BOX 174 101 23 Stockholm.

These Terms and all use of the App is governed by Swedish law. Any dispute, controversy or claim arising out of or in connection with this contract, or the breach, termination or invalidity thereof, shall be finally settled by arbitration administered by the Arbitration Institute of the Stockholm Chamber of Commerce

  1. Contact information

If you have any questions regarding the Terms, please feel free to contact us:

Society Icon

C/O Serendipty

Storgatan 10

114 51, Stockholm